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Marketing Cloud Principal Consultant

Tax Term: W2 / 1099 / C2C
Visa Status: H1B, GC, USC

Key Responsibilties:

Assess customer mastering & data architecture and provide expert recommendations
Guide project delivery with timely execution and advanced enhancements
Define execution boundaries between internal systems & Salesforce Marketing Cloud
Lead preference mart upgrades, ensuring compliance with opt-out preferences
Shape end-to-end campaign execution strategies and anticipate future requirements
Recommend best practices for data exchange across Salesforce Marketing Cloud, Adobe, LiveRamp & other platforms
Leverage both real-time & static data for campaign effectiveness
Drive innovation with improvements beyond legacy system replication

Required Skills :

12+ years of hands-on Salesforce Marketing Cloud & Data Architecture experience
Expertise in customer mastering, compliance & preference mart management
Strong knowledge of campaign execution strategies & integrations
Experience working with Adobe, LiveRamp & other third-party ecosystems
Excellent leadership, consulting & stakeholder management skills

We specialize in harnessing the power of Salesforce to drive your business success. From implementation and customization to integration and support, we deliver tailored solutions for sales, service, marketing, and more.